IGNOU – PG Diploma in Marketing Management (PGDMM) Syllabus
Here In this article, you will find the complete IGNOU PGDMM Syllabus with subject code and credits.
Subject Name | Subject Code | Credits |
Marketing for Managers (Compulsory) | MS-6 | 6 |
Sales Management | MS-62 | 6 |
Product Management | MS-63 | 6 |
International Marketing | MS-64 | 6 |
Marketing of Services | MS-65 | 6 |
Marketing Research | MS-66 | 6 |
Management of Marketing Communication and Advertising | MS-68 | 6 |
Rural Marketing | MS-611 | 6 |
Retail Management | MS-612 | 6 |
Consumer Behavior | MS-61 | 6 |